CHiQ Debuts on Amazon Netherland, Furthering overseas expansion

BERLIN, Oct. 13, 2020 /PRNewswire/ -- On October 13th, Changhong Group's CHiQ brand announced that it will commence selling its full range of TVs and refrigerators on Amazon Netherlands and Bol.com. With the roll out of CHiQ refrigerators on Amazon Netherlands, CHiQ offers the consumers in the Dutch market a comprehensive range of products and services.



The company plans to place the license Android frameless H7A TV series, comes equipped with a host of advanced technologies, including 4K, Dolby Vision and Dolby Audio, delivering an excellent audiovisual experience to consumers.

Frequency-inverter, frost-free, and double-door CHiQ refrigerators, which registered a rapidly growth in Europe despite the decline of the market, becoming one of the few brands to buck the trend. Every refrigerator in the lineup is roomy, energy-saving and lower noise, meeting the various consumer expectations. Each model comes with a 12-year compressor warranty, assuring the prospective shopper of worry-free protection.

Establishing a presence on Amazon Netherlands demonstrates CHiQ's determination to become a key player in the European marketplace. The brand is already well established on e-commerce channels in France, Germany, Spain, and will be commenced to debut in Bol.com, which is the biggest online shop for home appliance in the Netherland.  

Established in 1958, Changhong Group has evolved into a comprehensive multinational group focusing on the R&D, sales, services and supply chain management of consumer electronics and core components. Changhong formally entered the European market in 2006, quickly followed by the opening up of its Czech facility in 2007.

The firm's European operations have already established a footprint in Germany, France, the Czech Republic, Switzerland, Spain and Poland. The region is Changhong largest market outside of China, contributing more than 30 percent of total overseas sales volume.

Since 2018, Changhong has been switching over its product lineups to the CHiQ brand in the European market, focusing on offering high- and middle-end intelligent home appliances that target consumers seeking to upgrade to a more intelligent and convenient lifestyle.